Founded in 1890 as The National Association of Life Underwriters (NALU), NAIFA is one of the nation’s largest associations representing the interests of insurance professionals from every Congressional district in the United States. members assist consumers by focusing their practices on one or more of the following: life insurance and annuities, health insurance and employee benefits, multiline, and financial advising and investments. NAIFA’s mission is to advocate for a positive legislative and regulatory environment, enhance business and professional skills, and promote the ethical conduct of its members.


Federal Issues and Positions

NAIFA members represent MainStreetUSA voters


State Issues and Positions

The Largest Grassroots Program in the Industry


Members Serve Main Street Americans

The NAIFA Experience Survey


Interstate Advocacy

NAIFA helps shape model state laws and regulations


Partnership and Coalitions

Together We Can Take On Anything


In Action Blog

Stay in The know

What Do Members Get?

Advocates at the State & Federal Levels

When funds need to be raised in government, politicians turn to the tax code to find revenue. NAIFA advocates at both the state and federal level on issues that affect the well-being of both your clients’ assets as well as your own advisor business.  NAIFA membership is the best insurance you can buy to protect your business.

Members Educate Consumers

Every day NAIFA members work one-on-one with consumers to educate about budgeting, savings and investment options and more. NAIFA members also participate in community service work to provide financial literacy courses and/or volunteer time to help community organizations increase their understanding of the journey to financial security.

Members Create a Community that Cares

members help each other to be the best advisor possible. Study groups, mentorships and accountability groups are regularly formed within NAIFA. 

Members Provide Peer-to-Peer Education

members regularly speak and write about their specialty areas for the benefit of the greater group. Whether at the local or state chapter level, or for the benefit of all of NAIFA Nation through Big Ideas Webinars, or Performance+Purpose, members are expected to participate in and provide peer-to-peer education.

Members Serve Clients’ Best Interests First

NAIFA members are listed and promoted on the consumer site Consumers know working with a member means working with professionals who adhere to the highest standards in the industry.